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Robert Portillo, Founder & Partner, 12AM Agency
Robert PortilloFounder & Partner
Verified Sep 27, 2026Unclaimed profileAppears in 8 rankings

12AM Agency

12AM Agency is an AEO and AI SEO agency based in Dallas, TX, serving law firms, home service companies, healthcare providers and local businesses.

12AM Agency at a glance

12AM Agency at a glance: an AEO and AI SEO agency based in Dallas, TX. EliteAEO Score out of 100: 72 in legal, home services and healthcare; 60 in local business (methodology 2.0). Verified; evidence last checked September 28, 2026. Proof of AI results: claimed, with no example or numbers. Pricing on request. Ranked on 8 EliteAEO pages.

EliteAEO Score72/100, best of 4 verticals
TypeAEO and AI SEO agency
HeadquartersDallas, TX
Markets listedDallas
Years active12 years
Team sizeUnder 25
AEO offeringFull service
AI visibility reportingYes
Proof of AI resultsAI results claimed, no example
Evidence checkedSep 28, 2026
Starting priceNot published
Website12amagency.com

What they do

Dallas agency founded in 2014 that publishes GEO and AEO guidance for attorneys, including AI share of voice monitoring, and sells law firm SEO in Dallas.

AEO managementGEOSEOGBP optimizationAI review management

Verticals with checked evidence

Legal service pageHome Services service pageHealthcare service page

Each label shows the strongest type of evidence we found for that vertical. Rankings are listed below.

12AM Agency EliteAEO Score breakdown

The 12AM Agency EliteAEO Score breakdown below shows how the seven factors add up for each vertical, with the facts behind every factor, using the point rules in methodology 2.0. It is computed from checked evidence only, and paid placement is never an input.

EliteAEO Legal Score72/100
AI SEO specialization25/25Full-service AEO
Legal evidence12/20Law firm service page
Demonstrated outcomes9/25AI results claimed, no example (4) + published search results (5)
AI measurement10/10Says it reports AI visibility to clients
Third-party reputation10/10Profile on clutch.co (6), 12 years in business (2), team size stated (2)
Market coverage5/5Serves the United States
Transparency1/5No pricing published by the provider
EliteAEO Home Services Score72/100
AI SEO specialization25/25Full-service AEO
Home Services evidence12/20Home services page
Demonstrated outcomes9/25AI results claimed, no example (4) + published search results (5)
AI measurement10/10Says it reports AI visibility to clients
Third-party reputation10/10Profile on clutch.co (6), 12 years in business (2), team size stated (2)
Market coverage5/5Serves the United States
Transparency1/5No pricing published by the provider
EliteAEO Healthcare Score72/100
AI SEO specialization25/25Full-service AEO
Healthcare evidence12/20Healthcare service page
Demonstrated outcomes9/25AI results claimed, no example (4) + published search results (5)
AI measurement10/10Says it reports AI visibility to clients
Third-party reputation10/10Profile on clutch.co (6), 12 years in business (2), team size stated (2)
Market coverage5/5Serves the United States
Transparency1/5No pricing published by the provider
EliteAEO Local Business Score60/100
AI SEO specialization25/25Full-service AEO
Local Business evidence0/20No local business evidence found
Demonstrated outcomes9/25AI results claimed, no example (4) + published search results (5)
AI measurement10/10Says it reports AI visibility to clients
Third-party reputation10/10Profile on clutch.co (6), 12 years in business (2), team size stated (2)
Market coverage5/5Serves the United States
Transparency1/5No pricing published by the provider

Proof of AI search results

AI results claimed, no example 12AM Agency says it gets clients named or cited in AI answers, but publishes no example or numbers. See the page we checked.

Published search results for clients: case study. Checked September 28, 2026. Providers can send newer evidence through their dashboard or to hello@eliteaeo.ai; we open it before it counts.

12AM Agency verification and pricing

12AM Agency verification and pricing: verified in a review dated September 27, 2026, with no published starting price.

Verification

  • Website live and belongs to a real company
  • Independent third-party profile found
  • Evidence ties the provider to a ranked vertical
  • Office location confirmed
  • Starting price published
  • Reports AI visibility to clients

Verified in a review dated September 27, 2026. Evidence last checked September 28, 2026; next scheduled check by December 27, 2026. Check dates are shown, never scored. Verification never requires payment. It confirms identity and evidence, not the quality of the provider's work.

Sources we checked

Pricing snapshot

On request

No published starting price. Most providers in these verticals do not publish one either.

  • Legal median monthly starting price: $1,500 (34 of 143 providers publish a monthly price)
  • Home Services median monthly starting price: $1,500 (55 of 148 providers publish a monthly price)
  • Healthcare median monthly starting price: $1,500 (43 of 157 providers publish a monthly price)
  • Local Business median monthly starting price: $1,325 (42 of 130 providers publish a monthly price)

Buying notes

  • Full-service engagement: the provider runs the AEO work end to end.
  • Reports AI visibility, so you can expect citation or share-of-voice numbers, not only rankings.
  • Office in Dallas, TX. Lists 1 metro as a served market.

12AM Agency rankings on EliteAEO

12AM Agency ranks on 8 EliteAEO pages.

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